I create and manage strategic social media content from concept through publication using Adobe Creative Cloud, Adobe Firefly, Adobe Express, Mojo, Instories, and CapCut. My work includes content planning, graphic design, AI-generated imagery, video editing, copywriting, scheduling, and paid social advertising across multiple platforms. For Beautique Salon & Spa, I collaborate with stylists who provide photos and videos from their appointments, then edit, design, optimize, schedule content, and manage boosted posts and social media ads. For The Tiny Social Club, I established the brand's visual presence using generative AI to create realistic images and videos that accurately represent the company's luxury event childcare services. By combining traditional design expertise with AI-powered workflows, I create engaging, on-brand content that strengthens brand awareness, drives engagement, and supports business growth.